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C-Council Directory

Photo of Terri Phillips

Terri Phillips

CEO Wilma App
Category: Startup CEO Member


Wilma is the first membership-based, Women Driving Women ride hailing service in Canada. Founded by Wilma CEO – Terri Phipps and the SVP of Partnerships – Mary Morrison, we are dedicated to the empowerment and safety of women – wives, daughters, sisters, mothers, and girlfriends, AND to the women who will be economically empowered by driving them safely. By signing up, members are not only making an investment towards their peace of mind, they are also supporting well-paying jobs for other females and helping to foster a community of female empowerment. We welcome (and are an ally for) all female riders that identify as non-binary or transgender.