06 Jul 2015 fundrboogie launches HipHop lifestyle crowdfunding site, powered by proven FundRazr technology
Content provided by FundRazr
FundRazr, one of the top crowdfunding platforms in the world, is pleased to announce its partnership with fundrboogie, the world’s first Hip-Hop lifestyle crowdfunding platform. fundrboogie launches on July 7th. Through this collaboration, fundrboogie benefits from FundRazr’s six years of experience, the knowledge gained from hosting over 50,000 campaigns and their technology.
In turn, FundRazr is excited to help provide their tools to fundrboogie to expand crowdfunding’s reach into the very influential Hip-Hop community, which continues to be underrepresented by mainstream crowdfunding platforms. fundrboogie is seeking project creators, fans, entrepreneurs and businesses to make and support projects that the Hip-Hop community wants to see come to life. The platform already boasts its first successful campaign, launched by underground rap artist Mr. Complex.
fundrboogie is now expanding into other projects, specifically through a groundbreaking art-currency project initially developed with legendary artist Rammellzee prior to his death. The art-currency project will showcase quarterly the work of innovative artists in a wholly unexpected way. The first campaign in this series is with artist Tyler Hicks and is launching July 7th in conjunction with the official fundrboogie website launch. Hicks created an original piece titled “Blowback” as part of her “Open Season” series for this campaign, which not only showcases the creativity fundrboogie nurtures, but also the spirit of social engagement the platform values.
In the United States, Hip-Hop music alone generates over $10 billion a year, a small fraction of its global reach. Until now, established crowdfunding sites have not truly represented this extremely influential demographic. fundrboogie founder Randy Nkonoki-Ward, who previously founded 88HIPHOP.com, saw the need to connect Hip-Hop’s fans, creators and entrepreneurs via a discerning crowdfunding platform.
“Whether you’re De La Soul or a young entrepreneur aspired to achieve success in your music career, crowdfunding is an effective way to get supporters excited and involved with your project,” says Nkonoki-Ward. “Though Hip-Hop is one of the most dominant cultural influences on the planet, until now it has not been represented or understood by existing crowdfunding platforms. fundrboogie acts somewhat like an incubator for projects needing funding, offering campaign strategy development tips, help with PR and connecting successful projects with industry professionals and companies.”
FundRazr founder and CEO Daryl Hatton says the partnership is the natural next step for crowdfunding. “As crowdfunding moves into the mainstream, people will prefer platforms that support their specific community of interest. The partnership between fundrboogie and FundRazr is the perfect solution for them. It provides customers with fundrboogie’s intense focus and expertise in the Hip-Hop community powered by FundRazr’s world-leading crowdfunding technology.”
To read the full press release online, click here.