This week’s Spotlight on Tech features PR Associates, a science-based communications and PR firm that offers a media training program. They break down complex STEM concepts to communicate them in ways that are easy to understand.
Describe your company and your primary product(s) and/or service(s).
PR Associates works with science-based organizations to translate complex technical language communication into easy to understand pieces. We specialize in strategic communication and training. We have worked with more than 2,000 STEM professionals to effectively communicate complex concepts to non-science audiences to get approval for $20.5 billion of new project investment in Canada.
How many employees currently work at your company?
Where are you located?
We have offices in Vancouver, Toronto, and Ottawa.
Describe your most recent achievement/ milestone as a company.
Recently, PR Associates has started doing some really exciting work for the life sciences as well as the nuclear physics industries in Canada. Even though we are a science-focused firm, this is the first time we are working for the organization that is home to the world’s largest cyclotron. We are also working with Canada’s only national drug development and research organization, which makes our firm unique.
Are you hiring? Why should a candidate apply to your company?
We are always looking out for self-motivated individuals who enjoy the idea of working with science-based organizations. Our position in the Canadian market makes us really unique thereby the work that we do is unparalleled.
Who is the ideal employee for your company?
A creative, detailed oriented and a self-motivated individual. You are excited about the world of science and the idea of working with science-based organizations.
What is your company goal for the coming year?
In a year’s time, PR Associates should be the preferred choice for every science-based organization in BC who requires a communications partner who can not only understand their technical data but also communicate it effectively to their audiences.